The Economy is Shifting… But So Are You
Let’s be honest.
Every time we open the news, it feels like the sky is falling—again.
Rising tariffs. Global tension. Political upheaval. Market volatility.
And beneath it all? A steady hum of uncertainty.
It’s tempting to pull back. To cut costs. To wait it out.
But if you’re here, reading this, you already know:
You weren’t born to shrink.
You were born to lead—especially in uncertain times.
In fact, the New Era is designed for visionary rebels like you.
But navigating the New Era requires a different kind of intelligence.
Not just logic. Not just instinct.
You need both.
You need soul-fueled precision, and strategic clarity that aligns with your mission.
The Day Everything Changed (And I Could’ve Walked Away)
Years ago, prior to the 2008 recession, I found myself face-to-face with a terrifying business decision.
My consulting firm had just expanded. Our client list was thriving… and then the bottom dropped out. Most of our clients were in the financial services industry because that was a strong hold for me in my Oracle days. Luckily, I foresaw the issues with too high a percentage of our clients in one industry and diversified throughout 2007. But, the recession was still no joke.
Because then…
Overnight, contracts froze. Budgets slashed.
I stood in the kitchen, coffee in hand, wondering,
“Do I pull back? Or lean in?”
My MBA mind said: cut spending, protect cash flow, play it safe.
But my soul whispered: stay visible, stay in service, stay sovereign.
And that whisper became a roar.
I leaned into my values, not just the metrics.
I pivoted how I packaged my services.
I raised my rates—but I also raised my resonance.
And six months later? Our calendars were full again.
I don’t share that to brag—I share it because that same choice is here again for all of us in 2025.
What Tariffs Really Mean for Soul-Led Entrepreneurs
Yes, the tariff increases are real.
Yes, the global economy is shifting.
Yes, you might be feeling pressure to do less, play safe, or shrink your vision.
But here’s what most won’t tell you:
Tariffs are about more than just taxes.
They’re energetic interruptions.
They are cosmic invitations to get radically clear on your value, your positioning, and your leadership.
Because in 2025, clarity is the new currency.
And—more importantly—we are no longer living in a centralized economy.
The Rise of Micro Economies & Divested Power Structures
Historically, economic and energetic power lived in big blocks: corporations, government, Wall Street, Silicon Valley. Hierarchies reigned. Strategy flowed top-down.
But Pluto’s recent move into Aquarius has cracked that structure wide open.
We’re now in a world of divested energies—where power, influence, and opportunity are more distributed than ever before.
Thanks to Pluto in Aquarius, we’re seeing the rise of decentralized innovation.
With Uranus in Gemini, this innovation is quick, local, digital, and future-forward.
That means:
- There are bubbles and pockets of new micro-economies emerging.
- You, your company, and the ripple effect you create for your family, your clients, your niche, and your community matter more than ever.
People are no longer waiting for someone else to fix things.
They’re becoming their own source of innovation and prosperity.
What Does This Look Like?
Let’s take the example of rising egg prices.
What used to be a complaint has become a business model.
People are buying backyard chickens and selling eggs to neighbors.
Not just to offset costs—but to create a steady stream of community-centered revenue.
Now expand that idea to other areas:
- In healthcare: Nurses are creating concierge wellness services or hosting hormone balance workshops online.
- In climate innovation: Engineers and hobbyists alike are creating home-based solar systems and selling installation services locally.
- In science: Biotech entrepreneurs are launching regenerative supplements and partnering with naturopathic doctors to build ethical distribution channels.
- In education: Former teachers are building micro-learning apps or local pods with alternative curriculum that blends tech with soul.
- In food & farming: Urban dwellers are launching hydroponic kitchens, mushroom grow kits, or co-op produce delivery.
This is what Pluto in Aquarius and Uranus in Gemini were made for.
✨ Grassroots wealth.
✨ Nimble brilliance.
✨ Revolutionary solutions, scaled through relationship and resonance.
This is the new economy—and you are right on time for it.
May’s Astrological Power Play: Saturn in Aries
On May 24th, Saturn enters Aries—and he’s not coming quietly.
This is the cosmic call to build with courage.
Saturn is about responsibility, structure, and long-term leadership. Aries is pure momentum. Together, they say: “It’s time to stop hiding. It’s time to fortify your fire.”
But Saturn also whispers: “Do it right. Do it soulfully. And do it now.”
That means:
- Prune the parts of your business that feel scattered.
- Say yes to structure that matches your evolution.
- Build your next level of leadership from the inside out.
🎧 For the full cosmic forecast, listen to Podcast #185: Tariffs, Instability & How to Expand Anyway.
Client Case Study: Turning Cost Pressure into Cash Flow
One of my Wise Strategist clients recently faced a 30% increase in vendor costs due to cross-border tariffs.
She came to me ready to gut her entire offer.
Instead, we did this:
- Identified the soul core of her product: safety, speed, and customization.
- Elevated her messaging from deliverables to outcomes.
- Infused Saturn’s energy of authority into a new mini-launch sequence.
She raised her price point and filled her client roster with 4 fewer sales conversations.
Because people don’t stop buying in economic change.
They stop buying what feels misaligned.
Soul-Led Strategy for Economic Turbulence
So how do we lead during tariff turbulence?
It’s not about bracing for impact. It’s about building your lighthouse.
Here’s what I recommend for May:
- Refine your pricing
Use tariff pressure as a tuning fork for your message. What’s your work really worth—and are you saying it clearly? - Embrace micro-economies
Think hyperlocal, highly relational, and energetically resonant. The world doesn’t need another app. It needs aligned leaders. - Anchor in your intuitive authority
Use your May Star-powered Planner to time launches, reset visibility, and scale systems without burnout.
Your Cosmic To-Dos for May
✨ Download your May Star-powered Planner from the Star Strategy Center to align your sales, pricing, and expansion with cosmic timing.
🎧 Listen to Podcast #185 for real-time insights on economic energy, Pluto, Uranus, and Saturn’s impact.
📍 Take the 12-Question Intuitive Signature Quiz so you can discover how you lead best—and stop trying to scale someone else’s model.
Bottom Line: This Is Your Time
This isn’t just about adjusting to tariffs.
It’s about leading your corner of the new world.
With the right mix of intuition, cosmic timing, and soul strategy—you won’t just stay ahead.
✨ You’ll rise to meet the ripple effect your work was always meant to create.
Let’s lead the New Era. Together.
Thank you for reading and sharing with friends.
As always, wishing you joy,
Kim
